Brand: Xerox

Owned by: Xerox Corporation

Design: Interbrand

Design brief: ‘The logo represents the connection to partners, customers, industry and innovation.’

Logo release: 2007

Previous Logos:

xerox old logo

xerox old logo

Relevant links:

  1. Xerox, The Very, Very, Very Shiny Company
  2. Interbrand: Case-study — Xerox

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1 Comment

  1. The iconic pixelated ‘X’ is designed by Landor in 1994.

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